Qualitative Analysis
Balancing the Art & Science
of Human Insight
Kai Analytics conducts text analysis using Natural Language Processing (NLP) technologies. NLP is an umbrella term for text analysis that describes a systematic process of breaking down human thoughts into a format the computer can understand. Simply put, NLP is a smarter way of quantifying words which allows us to analyze qualitative data quickly and efficiently.
Key Features
Thematic Extraction
Our custom-built models effectively categorize customer feedback responses into
actionable themes.
Sentiment Analysis
Quantify the qualitative. We breakdown raw comments into a measurable polarity between 0 (dislike) and 100 (love).
Segmentation
Customer segments often yield important differences. We cross-compare results across social-demographic customer profiles.
Browse Our Services
Top educational institutions use Kai Analytics to make sense of their data. Discover how we helped them move forward.
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