Qualitative Analysis
A Smarter Way of Quantifying Words
Kai Analytics conducts text analysis using Natural Language Processing (NLP) technologies and generative large language models.
NLP is a systematic process of breaking down human thoughts into a format a computer can understand. Simply put, NLP is a smarter way of quantifying words which allows us to analyze qualitative data quickly and efficiently. After the technological components of the process are complete, our team interprets the results, carefully balancing both the art and science of human insight.
Key Features
Thematic Extraction
Our custom-built models effectively categorize customer feedback responses into
actionable themes.
Sentiment Analysis
Quantify the qualitative. We breakdown raw comments into a measurable polarity between 0 (dislike) and 100 (love).
Segmentation
Customer segments often yield important differences. We cross-compare results across social-demographic customer profiles.
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Top educational institutions use Kai Analytics to make sense of their data. Discover how we helped them move forward.
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