Software & Technology

TechSmith, the industry leader for screen recording and screen capture software, needed a quick way to understand the vast amounts of user feedback they received on a daily basis.

Results

‚ÄčApplying machine-based processes, Kai Analytics quickly parsed thousands of user comments and classified them into meaningful categories; from features they loved to technical issues unique to different industry users. Ultimately, TechSmith was able to use the results to guide their next development innovations.

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